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About the Brefi Group

We are now more than 35 years old and operate internationally, serving senior management, directors and boards.

We provide one to one executive coaching, individual workshops and residential integrated programmes. We also teach coaching.

Our practical hands-on workshops and courses are underwritten by by research but easily access and applied by busy executives.

We help senior managers, directors and boards become more effective by clarifying goals, improving communication and applying good corporate governance

    Richard Winfield

    Founder of the Brefi Group

    Welcome to the Brefi Group. We provide an integrated package of strategy consulting, executive coaching, facilitation and training.

    I look forward to discussing how we can help you and your team online or offline.

Our Vision

Brefi Group believes in a world of work that enables individuals and teams to discover and achieve their potential in a congruent and ethical manner.

Mission Statement

Brefi Group helps individuals and teams in organisations discover and achieve their potential so that they can become more effective with less stress.

Beliefs and Values

  • With the rights leadership each and every individual has the potential to achieve more.

  • As individuals and organisations are aligned and discover their potential, corporate performance improves.

  • As individuals are aligned and discover their potential, they impact positively on the wider society.

  • Feedback from Clients

    Ian Parry-Belcher

    Project Manager

    Richard's ability to bring structure and clarity to my strategic career decision-making and to focus on introspection has enabled me to bring a deep understanding of my strengths and experience. I commend him to you.

    Sarah McDade

    Programme Manager

    I contacted Richard because I was dissatisfied with my current role. After two sessions on Zoom I decided that I would be happy to stay for a couple of years but, in the. meantime, lay the foundation for a new role thereafter.

    John Skivington

    John Morris

    Director Public Affairs

    Richard puts you at ease without you knowing it. I thought I was having a casual conversation but by the end I realised that he had identified an entirely new perspective of my skill set. That's the power of a good listener.

    Paul Dubal

    Leadership Coach

    Richard is an excellent listener and a natural coach, with deep experience and perspectives. He has an in-depth technical knowledge allied to the skill of being able to deliver the message in an informative and engaging style that makes complex issues simple.

    Lex McKee

    Mission Enabler

    Richard is the most passionate and effective advocate of coaching I have encountered. His blend of integrity, attention to detail and insight ensure that his corporate coaching approach is one you can trust - giving a sure foundation to build upon.

    John Skivington

    John Skivington

    Managing Director

    Richard helped me develop a highly successful regional reorganisation and has advised me on governance implications ahead of a change of legal structure. He has been a critical friend, challenging my thinking and highlighting conflicts of interest.


    "We approached the exercise with an element of cynicism - after all, we know the business better than others right? How wrong we were. Through careful and thorough pre-meetings and detailed analysis thereafter, Richard brought together the strengths and exposed the weaknesses in the organisation. The resulting clear actions have improved business no end.
    "​Nigel Payne, Chairman, Hangar8


    "Thanks for the two days if your valuable assistance and expertise. The structure was most successful and in your quiet and diplomatic way you kept us on track. It was a most worthwhile exercise and we really progressed our strategic thinking."

    Kevin Foo, Chairman, Victoria Oil and Gas


    “Thank you for facilitating our meeting last week. It's amazing how much clarity and harmony can be achieved by an hour or so of quality interaction and reflection. Great feedback from the team and raised levels of enthusiasm for new monthly meetings. Neil has already organised the next one in the Midlands. Thanks again for your expert intervention.”

    John Skivington, Director, LHC


    “Richard was a very capable facilitator who understood the brief that we set. He facilitated from a position of knowledge and experience, but did not impose this on the group; he kept the meeting flowing and managed the time well.”

    Ann Bentley, Director and member of global board, Rider Levett Bucknall


    “Having an external facilitator enabled people to say the things that concern them that possibly they would not raise normally. Everyone felt listened to and that what they had to say mattered. By agreeing processes/the way forward and having individuals take ownership and others supporting that person in their ownership has really helped move the organisation on. 

    “It has brought things to the surface, made difficult conversations easier to have and really cleared the air, if not necessarily on the day with all the follow up work that happened after. “Our direction, operationally and strategically is a lot clearer now that we are all singing from the same hymn sheet!

    Paula Fowler, Managing Partner, Fisher Jones Greenwood


    “This project was well organised with the right mixture of internal and external input. All member feedback has been positive and for the first time we have individual and organisational development plans, which are already being implemented. Richard Winfield listened to our requirements and delivered a quality process, which he managed professionally from beginning to end.

    “The fact that we have positive feedback from all our members and effective outcomes speaks for itself. A very well managed project.”

    Chris Almgill, Chairman, Worcester Community Housing


    “Thanks for a stimulating two days, which has resulted in my senior management team reviewing the way they work, plan and implement. The biggest change has been in how they work together as a team! We are now already using 10 minute brainstorming sessions very productively. We are very pleased that a number of important business issues have been identified and already worked upon with the next steps clearly identified. In summary, excellent.”

    Roger Randall, Managing Director, Biomet UK.


    “Thorough, competent, knowledgeable and an excellent communicator capable of articulating his knowledge in a well paced manner.”

    Richard Pearce, Birmingham City Council


    "The retreat organised by Oando PLC and facilitated by Richard was extremely professional. The team enjoyed the retreat and followed through actions has changed their behavior. The facilitation style was very easy to follow and interesting. The outcome of the retreat was also used to develop the outline of the Quarterly Management retreat."

    'Demola Ogunbajo, Manager, Avaizon Consulting, Nigeria


    "Thank you very much for delivering the training for NF Gold team."We enjoyed working with you, and I was personally very happy to see how responsive you were in adjusting the program when required. We went through a lot of material, and I am convinced that the participants will be able to recall and hopefully apply many of the techniques presented in the sessions."

    Dejan Popovic, Director, New Frontier Group, Austria


    "The day exceeded our expectations and a great deal emerged which will be very valuable going forward. You brought a refreshing and innovative approach to the day and the personality profiling which you did in advance and used to illustrate board behaviours was inspirational."

    Peter Maskell, BHSF, UK

    Brefi Group Limited

    42 Holton Road

    Barry CF63 4HD

    United Kingdom

    Reg. No. 1669333


    Tel: +44 (0) 7970 891 343

    E: [email protected]

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